Wednesday, 31 March 2010

stuff for ppt

Conventions Of A Documentary
Actuality - Actuality is the term for film footage of real life events, places and people
Voice-over -the voice-over in a documentary is a commentary by the filmmaker, spoken while the camera is filming,
Interviews-The interview is a common documentary technique. It allows people being filmed to speak directly about events
Reconstructions - Reconstructions are also often used in documentaries. They are artificial scenes of an event which has been reconstructed and acted out on film based on information of the event
Exposition
In a documentary, the exposition occurs at the beginning and introduces the important themes of the film




Many techniques were used when making this print ad for instance:

‘Watch it or the beast will get ya!’ - Slogan, catchy, stays in audiences head, humour - consumers are entertained so tent to be well disposed towards brand.
Consumer feels that they are being spoken to personally with the word ‘You’. We chose to change the word you to ‘Ya’ as it shows there will be a sense of humour in this documentary as well as it rhyming better and not being so formal. Also younger people use such words like this so they can relate to this I.e Demographic & physcographic audience.

Gives a second layer of meaning to impress the consumer with its smartness and novelty.

Beauty appeal : Beauty attracts us; we are drawn to beautiful people places and objects.

Celebrity Endorsement: Associates product with a well known person - Barbie is well known . She is known for being a ‘perfect women’ ect.



The radio trailer sticks to code and conventions in that it has music, voiceover, informs the listeners the time and date the documentary is being broadcasted. This radio trailer and the print ad help to advertise the documentary and outline the subject it covers.

Before making our radio trailer we listen to various professional trailers that have been heard on the radio. From these we were able to see what codes and conventions worked affectively.

http://www.matrixradio.co.uk/advertexamples.htm

No comments:

Post a Comment